Marketing management (Record no. 14342)

MARC details
000 -LEADER
fixed length control field 00573nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field IN-BaIIA
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211028s9999 xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0333-92439-8
040 ## - CATALOGING SOURCE
Transcribing agency IIA Library
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8
Item number RAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ramaswamy, V. S
9 (RLIN) 25399
245 #0 - TITLE STATEMENT
Title Marketing management
Remainder of title planning, implementation and control
Statement of responsibility, etc. V. S. Ramaswamy and S. Namakumari
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Macmillan
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent xx, 624p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management
9 (RLIN) 7079
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 25400
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Namakumari, S
9 (RLIN) 25401
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Purchase Price
        IIA Library-Bangalore IIA Library-Bangalore General Stacks 22/11/2001 245.00   658.8/ RAM 15262 05/11/2021 245.00 22/11/2001 Books Rs. 245.00

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