TY  - BOOK
AU  - Goldstein, Noah J
AU  - Cialdini, Robert B.
AU  - Martin, Steve J.
TI  - Yes!: 50 scientifically proven ways to be persuasive
SN  - 978-1-4165-7096-7
PY  - 2008///
CY  - New York
PB  - Free Press
KW  - Business communication
KW  - Persuasion(Psychology)
ER  -