Jha, S. M <br/><br/>
Services marketing 
S. M. Jha 
 - 4th rev. ed. 
 - Mumbai  Himalaya Publishing  2000 
 - 611p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Universal Decimal Class. No.: </label>658.6  / JHA